The PR Shift to Influencers during COVID
byWith temporary closures for all retail stores and production studios, combined with events being canceled and editors working from home as a result of…
content marketing
A Look into 2020 Influencer Marketing
by2019 showed tremendous growth for the Influencer Marketing industry with IGTV finally taking off, Branded Content, Hidden Likes, and the birth of Nano Influencers….
The BrandBacker BRM
byIf you’re a marketer you know that the better organized you are, the more successful you are. Influencer contacts, PR lists, and customers can…
Inspiration For Your Next Influencer Initiative
byThere’s more to influencer content than flat-lays and selfies. Take a look at our not-so-average influencer campaign ideas to get inspired for your next…
Tips on creating an awesome IG story
byThe Snapchat v. IG Story debate is alive and well today, but if you’re one of the many people favoring Instagram, here are a…
How to Perfect an Instagram Product Flat-Lay
byThere are so many factors that contribute to the perfect picture. The angles, the lighting, the subject. Though the details may be small, they add up to a striking photo that draws the attention of large audiences. Your personal aesthetic shines through when you create flat lays and to make sure that you display the true you, there are some steps you must follow.
Make New Connections With Influencer Recommendations
byClosing out the release of the revamped BrandBacker Intelligence Tool is our brand new Influencer Explorer section. In case you missed the first two…